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18 months to become a key actor in marketing and business development on an international level.

Create lasting value for businesses worldwide

The MSc in International Marketing & Business Development equips you with both in-depth academic knowledge and practical skills to succeed in diverse industries, companies, and roles across the globe. By focusing on marketing, sales, and purchasing—the key drivers of business growth—you'll gain the expertise to help organizations expand and thrive in competitive markets.

Gain true international exposure

This program provides a comprehensive understanding of marketing and business development fundamentals, along with advanced skills tailored to global markets. Throughout the program, you'll engage with international peers, deepen your knowledge of global business dynamics, and specialize in building business relationships in a specific world region.

Turn your expertise into business growth

At emlyon business school, our strong ties to the business community ensure access to top-tier internships, job opportunities, and connections with industry leaders. Ongoing collaboration with experienced professionals ensures that the insights and tools you gain during the program are immediately applicable, empowering you to drive impactful business growth.

Explore diverse career paths

Careers in marketing management and business development offer a wealth of opportunities, allowing professionals to thrive in dynamic roles across a variety of industries and company types. With skills gained from the program, graduates can pursue positions such as marketing manager, business developer, product manager, key account manager, or international sales developer.

Key benefits

• Acquire fundamental knowledge about marketing and business development and develop a dual expertise
• Understand the challenges of working on the international scene.
• Gain hands-on experience and take part in real business challenges.
• Travel abroad for an international seminar in Sweden.
• Study abroad for an academic term in Vietnam or South Africa.
• Gain privileged access to a network of top-notch professionals in marketing and sales
• Obtain tangible work experience in this industry with in-company business projects and a 4-to-6 months internship.